A successful entrepreneur, Shmuel Gniwish is passionate about building thriving companies. In 1999, he became an ecommerce trailblazer when he founded Ice.com, a revolutionary online jewelry shopping platform that attracted the attention of media giants, from The New York Times to The Ellen DeGeneres Show. After the successful sale of Ice.com in 2014, Shmuel founded Impax Media, an in-store digital video network for supermarkets.
In 2016, Shmuel joined Asset Science, where he continues to lend his expertise growing teams, honing fruitful customer relationships, and delivering high-value products and services.
A seasoned leader in Operations and Finance, Motti Basch has spent his career in a number of different industries, developing a broad perspective on how to leverage financial planning and management to achieve success. His career highlights include securing major financing deals. As well as business planning, other areas of interest include financial analysis and financial reporting. In addition to being Asset Science’s CEO, Motti also oversees directly Finance, HR & Legal Affairs. Motti’s vision for Asset Science is to build an experience-focussed organisation that sets global standards for mobile diagnostics.
Chief Technology Officer
Dan Brisson’s successful, 30-plus-year career in tech development spans senior and executive roles in global corporations and startups. As CTO at Asset Science, Dan brings a wealth of expertise in long-term research and development planning, as well as specialized experience conducting deep analysis and developing complex systems architecture. Dan has formerly served as President and CEO of the TechnoCandy Corporation, CTO/R&D Director of Mecanica Solutions Inc., and CEO of MobilityGo, a mobile technology company.
His experience in both research and development and executive roles makes him an invaluable leader at Asset Science.
Alexis brings 25 years of combined experience in leadership roles in Telecoms and IT, along with a passion for products.
As VP Technology and Chief Architect at Impax Media he pioneered the introduction of proprietary Audience Measurement software using state of the art computer vision and artificial intelligence techniques.
Prior to Impax, Alexis worked internationally within the Telecommunications industry, representing the OEMs Ericsson and Nokia, ensuring the successful delivery of wireless network solutions for major Telecoms operators.
Alexis’ strong focus on customer-driven product development and processes propels his vision for growth at Asset Science.