Atallah Mourad appointed as Asset Science General Manager

Montréal, QC, January 11, 2021 — Asset Science, a leading mobile device diagnostics technology company, announces the appointment of Atallah Mourad in the newly created role of General Manager.

Mourad joins from artificial intelligence and cloud computing company MK42 Technologies, where he was CEO. During his tenure, Mourad provided data solutions for knowledge management. Prior to that, Mourad was CTO of Silentale Corporation, where he built a SaaS platform channeling big data and won the TechCrunch 2012 SAP Big Data Startup of the Year Award for the web and mobile app Tweetzup.

Mourad joins as Asset Science prepares to launch a new diagnostic software platform that will give users increased autonomy and facilitate quicker and more accurate diagnostics for the booming secondary telecoms market. The cloud-based solution offers improved data analytics & reporting, and an API integration. Contrary to the new device market, secondary market sales increased overall in 2020 driven by sustainability concerns and price-competitiveness.

“I’m excited to join Asset Science at a time when the secondary market is proving increasingly attractive to users around the world, and has an important role to play in reducing environmental impact” said Mourad. “Our market-leading solution can help transform margins for resellers due to its outstanding accuracy, and my mission is to continue to innovate, through my knowledge of AI, machine learning and automation.”

Asset Science is a privately held organization.

About Asset Science
Asset Science LLC is a logistics and technology software platform serving the secondary market for phones and tablets since 2010. In the last ten years they have worked with many of the industry’s leading players, including OEMs, wireless carriers, buyback and insurance appraisers, and reverse logistics factories, improving testing accuracy and boosting customer satisfaction.

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Media Contact:
Catherine Sharp-Aouchiche | Marketing Director | + 1 (514) 803 9407

Asset Science, 4035 Saint-Ambroise, Suite 407, Montreal, Quebec